Episodes

The latest earnings statistics still show an obvious gender bias in Corporate America, but why do we so often see this same phenomenon in the entrepreneurial space? How can women, running their own businesses and setting thei...

For those who have wondered, this post will explain what I work on and how I function as a "million-dollar writer." It is my hope this will stimulate you into taking the required steps to earn significantly more income than y...

Kevin Rogers spent years on the road doing stand-up comedy. Now he makes his living as a direct-response copywriter. I had a chat with Kevin about his journey from playing comedy clubs with the likes of Chris Rock and Billy G...

Is it necessary to drop a bunch of cash on social media ads in order to get targeted names on your list? Absolutely not. Buying ads isn't as complicated as some would lead you to believe. In fact, I may even offer some guidan...

Megan Hyatt Miller is coauthor of the book, Mind Your Mindset, which she wrote with her father, Michael Hyatt. She is also the President and CEO of Full Focus. Megan is a perfect example of balancing business success with a s...

I've got 7 questions that every entrepreneur, every content creator, every personal brand, every business that does business on the internet, must be able to answer in order to succeed. And I'm no exception. I want you to und...

"If I only knew then what I know now." Who hasn't had that thought? Since time travel is not yet an option, this week we'll examine something more practical: What would your future self be asking you now? In this episode, I h...

Learn how to overcome "The Resistance" - The things that are slowing your productivity, raising your anxiety, and ruining your carefully crafted work plan. Three simple, life-changing steps are waiting for you in this week's ...

Is it possible to intentionally become the person you wish to be? The best version of yourself you can imagine? It's not only possible, it's how it's done... with intention, and commitment . This week, we'll talk about what i...

Have you ever tried to make a significant change in your life? Something that requires effort and commitment? Have you ever failed to achieve that change? Most of us would answer yes to that question (the honest people), but ...

Some say that YouTube is unfriendly territory for newcomers, but have you really missed the boat? Is it too late to build an income-generating channel? My guest this week, Sean Cannell, says "saturation is a myth". YouTube st...

Every year people make resolutions or set goals for the coming year. Most will abandon all these aspirations before the month of January is over. Why does this happen? Because their "resolutions" and "goals" were nothing but ...

This week's episode was recorded Christmas morning, 2022. I wanted to have a comfortable, intimate setting to relay some positive thoughts and exercises for the new year, so I chose to record at my kitchen table. My premise i...

OpenAI's ChatGPT software is producing such impressive, original copy, it has many copywriters concerned for their future. I understand the concern, but that doesn't change the fact that it's here, and it's getting better eve...

The entrepreneurial journey is full of highs and lows…and yes, I acknowledge that the same could be said of any job - BUT, it's somehow different when you're running the show. There is potential for higher highs, lower lows, ...

Having to constantly chase down new leads is an exhausting and stressful way to keep revenue flowing. Wouldn't it be better to have new clients seek you out? To attract new business instead of chasing after it? There are seve...

This week, I invite you to tune out the continual stream of fear mongering and "doom and gloom" stories, and consider this: By every measurable statistic, life on Earth is better now than it ever has been. Yes, we still have ...

This week, I'm covering 10 rules for living a richer life, whether you're a writer or not. A rich life is not limited to (but can certainly include) money. My goal is a "richer life" - as in, a more satisfying experience on t...

What do you do when your copy isn't converting the way you think it should? Trust me, the best copywriters in the world write the occasional dud...You put it out there, and it just falls flat. There are 5 common reasons your ...

Now is not the time to hide in a bunker...waiting for the impending economic doom we hear about every day. What you should be doing is turning your knowledge and skills into a business built around your own personal brand. Th...

A couple of weeks ago, we did an episode devoted to the copywriting purists in the audience...A copywriting Q&A. That episode generated a lot of positive feedback, so this week, we're doing another round of questions submitte...

It was such a pleasure to welcome my son, Sean, back to the show. When the pandemic hit, it quickly became apparent that Sean would need to devote more time to our bricks and mortar coffee shop that we purchased together in 2...

Are you making progress toward being the person you wish you were? Most of us have more than one area of our lives we would like to improve, and most of us even know what we need to do to get there (or at least, get closer). ...

This week, I'm getting back to the core of what I teach by answering questions submitted by copywriters. I encourage you to leave any questions of your own (or corrections/additions to the answers I gave) in the comments on t...